The CECA Sector Increases Investment in Financial Education by 25%
CECA strengthens investment in senior and entrepreneurial groups, with increases of 36.1% and 56.8% respectively
47% of the investment was allocated to children and youth, which remains the most relevant group
Since its launch in 2018, the CECA sector has allocated 21.1 million euros to financial education, consolidating itself as the leading private social investor in this area
In 2024, CECA, its associated entities, and its foundation Funcas allocated a total of 3.22 million euros to 115 financial education programs in Spain, representing a 25% increase compared to the previous year. With this figure, CECA consolidates itself as the leading private social investor in this matter.
Thanks to this investment, 7,951 activities were carried out (+25%), with over 43.8 million impacts among in-person attendees and digital accesses, a 29% increase from 2023. These are some of the data collected in the Executive Report on Financial Education 2024, which reflects the main figures of the activities developed by the CECA sector to reinforce financial knowledge and digital skills in Spanish society.
The Funcas Educa Program, a pillar of this initiative, allocated 2.5 million euros in 2024 to finance projects nationwide, consolidating itself as the main driving force of the sector’s educational activity. Its dual aim is to bring financial knowledge to all citizens and ensure that these contents adapt to the realities of each territory.
Since its launch in 2018, the CECA sector has invested 21.1 million euros in financial education, of which 15.29 million were channeled through the Funcas Educa Program.
Financial education reaches seniors and entrepreneurs with greater strength
47% of the investment (1.53 million euros) was allocated to children and youth, a priority group to promote responsible financial habits from an early age. Although its relative weight compared to last year decreased, the volume of investment remains stable and consolidates as the most relevant group.
In parallel, the sector reinforced its commitment to people over 65, with an investment of 20.3%, which translates to 0.66 million euros (+36.1%), over 2,300 initiatives (+77.5%), and a significant growth in impacts, which increased from 3.7 million in 2023 to 10.6 million in 2024 (+188.4%). Adults between 26 and 65 years also experienced a notable increase, with an investment rise of 76.9% and a reach that has grown significantly by 222.2%.
CECA’s commitment to the most vulnerable groups remains strong, with an investment of 1.57 million euros. Within this segment, entrepreneurs accounted for 33.10% of the investment, followed by people at risk of social exclusion (41.03%) and those with special needs (25.87%). In the case of entrepreneurs, the investment grew by 56.84% compared to the previous year, consolidating itself as one of the priority areas of action.
In 2024, activities were primarily focused on savings, spending, and budgets (30.5%), sustainability, digitalization, and cybersecurity (17%), banking products and services (15.7%), and investment (14.1%).
The sector’s commitment is also reflected in the latest edition of the CECA Social Work and Financial Education Awards, which received 62 projects, of which 22 were awarded for their impact and innovative character.
Financial planning, debated on Financial Education Day 2025
CECA and Funcas collaborate in launching initiatives framed within the Financial Education Plan 2022-2025, driven by the Bank of Spain, the National Securities Market Commission (CNMV), and the Ministry of Economy, Trade, and Business. In this context, Financial Education Day is celebrated each year, which in 2025 carries the motto “Get informed. Plan. Decide.” The day will focus on the importance of having reliable information, planning ahead, and making responsible decisions at all stages of life.
Executive Report on Financial Education 2024.
